Is there any need for this to get personal?

As a matter of fact there is.

Getting personal with your customers lies at the core of a sustainable marketing strategy these days, along with harnessing the power of not one but multiple marketing platforms and integrating your services across the board. It's called Cross Media, or Multi Channel marketing - and if you don't yet know how it affects your business, its time you did.

We've put together a visual guide to Cross Media for Exhibitors to give you a heads up on the topic and to demonstrate how embracing cross media now will amplify the results of your efforts. We hope you find it interesting reading, and we'd love to hear what you have to say.

Wherever you want your brand to get noticed backlit fabric makes your message stand out whether it is day or night!

If you want to "wow" your target audience using the versatility and quality of our specially developed fabric, coupled with our unique e-flex ultra-slim lightbox frame, and then allow yourself to be enlightened…

...Just look at the benefits!

• Helps your message become more noticeable
• No need for costly fitters
• Doesn't encroach in valuable floor space
• Simple and cost effective transportation
• No requirement for expensive, special packaging
• Fully recyclable

Our LED lighting technology gives an even spread of light displaying your message consistently. Highly energy efficient with a life lamp of approximately 50,000 hours our solution delivers both quality and value for money wrapped in an environmentally friendly package.

And, LED's do not emit UV or infrared radiations therefore they are completely harmless

Cestrian's Backlit Fabric enhances the look of any graphic, giving greater definition and depth of colour resulting in a display which, simply generates more attention

Watch our video to see for yourself how we do it!