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Free Standing Display Units (FSDU)

EASILY-ASSEMBLED, DURABLE CARDBOARD DISPLAY STANDS FOR IN-STORE PROMOTIONS

In any retail environment, your products are surrounded by noise from other competitors, which is why you need to make sure your products are attracting the most attention. An ideal way of creating the right brand image and triggering consumer purchases is to use effective and engaging floor standing display units to maximise your promotions.

What are free standing display units?

Free standing display units, also known as FSDUs, are cardboard display stands used in retail stores to display products to customers. FSDUs are often strategically placed within the customer journey, using bright graphics to increase brand awareness and encourage a shopper to buy. As they are made with cardboard, they represent a cost-effective way to display products, yet are hardy enough to withstand use in a busy environment.

Free Standing Display Units (FSDUs) are standalone retail displays that:

  • you can have full control over how your products are presented and marketed to the end customer
  • attract attention at the point of purchase
  • increase product visibility
  • maximise brand impact and boost awareness.

FSDUs are:

  • lightweight so they can be moved around the shop floor easily
  • easy to assemble, reducing the amount of time spent on merchandising
  • flat packed for low distribution and storage costs
  • durable enough to hold a range of merchandise and video screens
  • printed digitally so you receive a cost-efficient, high quality product at turnaround times to meet your deadlines.

Increasing your customer’s sales

If you are looking to grow your sales within retail locations, free standing display units will benefit both you and your customer by encouraging an increase in shop floor sales, thus assisting in partner relationships.

Download FSDU Brochure

Creating the perfect floor standing display unit for you

With Cestrian you can choose from one of our standard units or we can help you design a display solution bespoke to you. We will guide you through the whole process, from design conception to delivery or installation and provide you with full size prototypes before we complete the roll out. So whether it’s one unit you require or 500, Cestrian can provide a cost-effective solution for a professional free standing display unit so any retail store would be proud to stock your merchandise.

Also make sure to view our freestanding display cut outs which are another popular way to advertise in-store promotions.

Keen to discover more techniques to boost conversion?

Contact us on 0161 488 3300 or [email protected]
to find out more
about our Retail services

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